Outstanding Free Resource on How Lawyers Should Use Social Media

Though every lawyer on the planet has heard about blogging and tweeting and LinkedIn and Facebook Fan pages, only a small percentage use those tools regularly in their law firm marketing.   And an even smaller percentage of lawyers use them well. The jury is in, however: if you’re not employing social media to market your law practice, you’re losing opportunity and you risk being overtaken by social media-savvy competitors.

LexisNexis, through its Connected initiative, has just published an outstanding white paper titled Copywriting for lawyers: How to write for social media. It effectively explains what to write about, and how to write headlines and content that appeal to your target clients in a succinct and professional — yet compelling – way.  It also explains the key elements of getting your content found by those who are looking for information about the topics you’re addressing. Overall, it’s one the best. Most practical resources we’ve seen on social media marketing for lawyers.

About the Author

Bill Jawitz, Law Firm Coach and Consultant

Bill Jawitz has been coaching lawyers to become more profitable and enjoy a higher quality of life since 2002.

He can be reached at or at 203.806.1300.

I maintain a deep library of hundreds of best-of-breed checklists, templates, guides, and white papers on every aspect of managing a legal practice and law firm, from lawyer marketing plans, to hiring process checklists, to alternative fee engagement letters.

If you need a quick resource, call me. I’ll send you what I have on the topic free of charge with no strings.

Call for a free consultation (203) 806-1300

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